How does it work?

 

The Instagram Influencer program was designed for Influencers who post delicious and doable recipes on their feed, enabling them to grow their following by posting their content on foodtalkdaily.com. In exchange for posting 3 "Quality Score 2"  recipes on Foodtalk in one calendar month, we offer a monthly gift card valued at $50, features in our daily email newsletter, and a feature on our Instagram feed.

Who can join the program?

As we qualify influencers for the program, we look at the following criteria

1. Content is food-related and suitable for the Foodtalk community

2. Passion for delicious food and recipes

3. Beautiful quality images

What is a “Quality Score 2” post?

Our goal at Foodtalk is to connect people with recipes that are delicious and doable. The best way to engage this audience is by sharing the highest quality content with them. On our end, a high-quality post is marked as "quality score 2."

To be considered QS2, a post must fit the following criteria

1. Include a recipe story or introduction of at least 100 words

2. Include a full list of ingredients

3. Provide a full list of instructions (conveys all recipe details)

4. Includes 3 photos

5. Must have a great quality photo of the finished product

6. Can include 2 links of your choice

If the content team feels that something is missing from your post, they’ll mark it with a reason, and you’ll get an email letting you know that you’ll need to add something to bring your post up to a quality score 2.

Here’s a great example of a quality, engaging Foodtalk post by Albana from Uncomplicated Chef.

How to create a post on Foodtalk

Click "+ post project" in the top right corner. You'll be taken to our posting process where you will be able to add your recipe.

How to edit a post on Foodtalk 

Want to make some changes? No problem! Click on the three dots next to your project title, and you’ll see the option to “Edit post”. 

Frequently asked questions

When should I expect to be featured in Foodtalk’s Instagram feed?


You are added to a queue as soon as your 3rd post qualifies, and typically you are featured within the following month.




How do I receive the gift card?


On the first of each month, we email all of our contributors who posted 3 QS2 recipes during the previous month, to let them know that they are eligible for the gift card. The gift cards take 1-2 weeks to process and they are sent directly to your email address. We offer gift cards from Amazon USA, Amazon Canada and Amazon UK (depending on your location).




Can I join the Instagram Program and the Blogger Traffic Program?


At this time, you can join one program or the other. If you’d like to switch programs at any time, please let Kara or Aimee know: karaw@hometalk.com or aimee@hometalk.com





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Instagram Influencer Program

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