The Blogger Traffic Program

The Blogger Traffic Program is an incentive program for bloggers who regularly share high-quality content with the Hometalk community. In exchange for adding your content to Hometalk, we will feature a direct link to your blog in our daily email. Featured bloggers see upwards of 3k+ views each time, their blogs are boosted for a week, and the traffic usually translates into new readers and subscribers. Read on to learn how to qualify and earn your direct feature!

What is a direct feature?

A direct feature is when a link to your blog post, not your Hometalk post, is included in the daily email. A direct feature can result in anywhere from 3k-12k new page views!


How to qualify for a direct feature:

Bloggers who create three high quality posts on Hometalk become eligible for a feature. 

Note: only blogs in the English language currently qualify for this program

Note: You must have three links to posts on your blog saved on your dashboard in order to be added to the queue to be featured. Without them, you may still qualify, but won't receive your feature.

How to create a post on Hometalk:

Click "+ post project" in the top right corner. You'll be taken to our posting process where you will be able to add your tutorial.

What is a quality post?

Our goal at Hometalk is to connect people with ideas that will inspire them to create the home they love. The best way to engage this audience is by sharing the highest quality content with them. On our end, a high quality post is marked as "quality score 2."


To be considered QS2, a post must fit the following criteria:

  1. Be within the realm of home and garden (no recipes or fashion)

  2. Be a step-by-step DIY tutorial (no house tours or round-up posts)

  3. Include in-process photos to show the steps of the project

  4. Have at least 180 words and 4 photos

  5. Include a before photo and a completed after photo

  6. Include a full description of what you accomplished in your post

  7. Include enough instruction so that the reader can understand what you did and generally replicate your project.

Here’s a great example of a quality, engaging Hometalk post by Amanda of Dwelling In Happiness.

For more on quality scoring, check out our scoring chart here.

How to add your blog links:

Hover over your profile image and click "My Dashboard." Input your blog name at the top and three blog links of your choice in the blog links section. The links must match the url that you've listed above exactly, even down to the www or the https.

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Be sure to include "featurable" links here so that you don't delay your direct feature in the email.

A featurable link must:

  1. be a home and garden tutorial (not recipes or fashion)

  2. have a before photo/photo of materials

  3. be seasonally appropriate

  4. be written in English

Frequently asked questions

When should you expect to get featured and how often?

You can be featured as frequently as once a month (assuming you post 3 projects every 30 days). You are added to the queue as soon as your 3rd post qualifies, and typically you are featured within the following week. This timeline depends on the length of the queue at the time, though, so it can take up to 2 weeks to receive your feature.

How much traffic should I expect?

That will vary from blogger to blogger. We typically see anywhere from 3-12k views on any given post!

How will I know if my Hometalk post qualifies?

You can see the status of all of your posts on the blogger dashboard! To find your dashboard, just hover over your profile photo and click "my dashboard." Then make sure you are on the "blogger" tab. If you scroll to the bottom, you'll see if your post qualifies, and if not, why. If you decide to fix the issue, make sure to click "update" once you're finished so our content team can review and rescore it! Note: Eligible posts, that have not already been used to qualify you for a feature, will expire after 1 year.

How will I know if I was featured?

We have several emails that will notify you regarding your feature- one a few days before (so that you can prepare) and one the day of! Make sure you are signed up to receive those emails by checking the box marked "Blogger Traffic Program Emails" in your email settings here.

My blog is in a foreign language. Do I qualify for the Hometalk Traffic Program?

Currently, we are only featuring bloggers who’s blogs are in the English language. We will keep you updated about future plans to expand the program.

I have two Hometalk profiles with separate blogs. Can I participate in the traffic program with both domains?

While we love the enthusiasm, bloggers can only participate in the traffic program with one domain.

If I am in the Blogger Traffic Program, do I HAVE to participate in the Affiliate rev-share program?

No you do not. If you do not want to participate in the Affiliate rev-share program, then please opt-out HERE.